The Dharampal Satyapal (DS) Group is set to expand its hospitality portfolio, aiming for 10–12 properties by 2027 with an investment of INR 1,000 crore. The expansion will focus on metro cities and high-growth tier-II and tier-III markets, ensuring a diverse presence catering to both luxury and value-conscious travelers.
Nathan Andrews, Business Head of Hospitality, emphasised that DS Group’s hospitality division, currently contributing 2.5% of total revenue, will play a crucial role in the company’s growth strategy.
With 800 new rooms planned by 2026, DS Group is leveraging global partnerships and sustainable growth strategies to enhance operational efficiencies. The group’s hospitality properties, including Radisson Blu Guwahati, Intercontinental Jaipur, Renaissance Bengaluru, Namah Corbett, Namah Nainital, and Holiday Inn Express Kolkata, have consistently outperformed competitors in occupancy rates and ARR (Average Room Rates). The company expects continued strong RevPAR (Revenue per Available Room) performance due to tactical asset positioning.
The investment plan includes INR 200 crore for expanding existing assets while targeting new markets where the brand currently lacks presence. The group is evaluating strategic locations to ensure alignment with demand and long-term feasibility. This expansion will be funded through internal resources and partnerships, reinforcing DS Group’s commitment to scaling up its hospitality division.
By balancing luxury and mid-scale segments, DS Group is positioning itself as a key player in India’s booming hospitality industry. With sustainable investments and strategic expansion, the group is set to redefine premium hospitality while strengthening its brand presence across India.